When it comes to building a mobile ecommerce website, like the ones you can build with SecureNetShop.com, usually site owners focus on getting the site and apps up and running, as well as continuously tweaking the home page, product pages, category pages, menu, search, and checkout. Although these are important things to look after, it’s important to ready your customer service experience as well. Consider that 63% of adults in the US use their mobile device to access customer support several times in the month, and 90% of them have bad experiences. Having an excellent customer service experience is one way to set yourself apart from the rest. Here are five ways you can do so.
1. Include customer service tools on your mobile site. This might be a no brainer, but many site owners easily overlooked this step. Make sure visitors can easily locate customer service contact information on your mobile site.
2. Make contact forms user friendly. When designing a mobile website, don’t overlook the importance of having a user friendly contact page. This is especially important for responsive websites. Test your web pag across browsers to make sure it’s not a jumbled, confusing mess.
3. Make links visible. Typical web users will scan a site for keywords like “Help,” “Customer Service,” or “Contact Us.” Avoid frustrating your visitors by making these links visible, instead of burying them in an overly populated menu list.
4. Display your number. Displaying a customer service number prominently is always a good idea. Mobile devices support click-to-call directly from web pages, so site visitors will have an easier time contacting you.
5. Get live chat. According to one study, 42% of online customers have used live chat from their mobile device. However, most online stores don’t offer this option. When offering live chat, let your customers know the days and hours the feature is available, including the time zone.
It goes without saying that improving your customer service experience will increase your number of repeat customers. Don’t let this important aspect of your shopping cart ecommerce go overlooked.