How to Make Money Online with Niche Marketing

money in bankBefore you run off trying to pull this off remember that in order for it to be successful you need to be confident you can successfully generate good search engine traffic to the niches you select. The recursive income only comes when you have search visitors clicking your ads. By the way, random search visitors are usually better ad clickers than loyal readers and that’s one of the reasons why this technique can work. Random come to your site once, read your content, click an ad and probably leave never to return again.

Loyal readers come back for new content and often screen out the ads. It’s not in your interest to establish a repeat audience using niche sites. You don’t want the responsibility of adding new content since chances are finding content about a niche you don’t necessarily have much interest in can be tough. In this case it’s just search traffic you care about, forgot about being sticky.

The situation you want to avoid is a niche with few advertisers so low click through prices. No matter how much traffic you get and much you dominate a niche, if there are no advertisers paying to use Google AdWords you won’t get any AdSense income or it will be 10 cents a day from the one advertiser with no competition. Bear in mind however that there are general advertisements, for example Chitika can show cameras, computers and other electronic products that may appeal to a general audience and produce enough click through to make it worthwhile.

This is a risky venture though since your niche is not relevant to your monetization method, the amount of income you earn will like be very random and inconsistent. You will be surprised by what type of niches you can dig up. Often the most bizarre topics have real followings. Everything from how to raise turtles, where to find the best secondhand clothes, how to do magic tricks, how to snowboard, learning to cook vegetarian – and these are mainstream topics already well catered to.

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